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Automotive Direct Mail
For automotive direct mail advertising, use one of America’s most respected national mailing list companies, DataProducts USA.
A lot of cars are driving in and out of the neighborhood. We can help you figure out where they spend the night.

You know who you want to contact. We can help you reach them—with names, addresses and phone numbers!
DataProducts USA is one of the most comprehensive national mailing list companies in the country. Our National Automotive File is the premier automotive database for automotive direct mail advertising, capable of targeting consumers based on the vehicles that they could be driving. You can obtain listings by specifying vehicle manufacturers, types, model year, market value and more!

Target your automotive direct mail advertising efforts to the people who are most likely to:

• need warranty and service work

• buy aftermarket parts and accessories

• upgrade to newer models

The DataProducts USA National Automotive File is compiled to be in compliance with the Driver Privacy Protection Act (DPPA) as amended by the 2000 Shelby Law. In addition, information is in compliance with the corresponding state statutes governing the use of motor vehicle registration.

DataProducts USA, one of the country’s leading national mailing list companies, is proud to offer the DataProducts USA National Automotive File. This highly targeted automotive direct mail advertising database is the result of over 100 highly accurate and efficient statistical models, or screens, that rank households by the likelihood of their owning a given type of automobile. The automobile data is based on multiple sources of data, including household demographics and distributions of vehicles within neighborhoods.

• actual pre-Shelby (2000) registry data is   utilized.

• multiple data sources are incorporated for   household demographics.

• on-going registry updates are screened for   compliance and integrated into the   database.

• statistical models and analysis are applied.

DataProducts USA Auto Industry Interest Lists

Automotive Dealer Listings – Develop automotive direct mail advertising programs to targeted dealers of new or used vehicles.

Service Stations, Parts and Supply Dealers – Target businesses matching your customer profile.

New Mover Listings – Contact families new to the area that will need to find services for their cars.

High School Seniors / Young Adults 16-21 – Discover the families with young adults learning to drive and buying their first cars.

Your marketing efforts are only as good as the eyes that see them. Trust the expertise and technological innovations that could only be offered by one of the nation’s leading national mailing list companies, DataProducts USA.

Due to the restrictions of federal and state statutes, the data supplied is required to be somewhat “generic” in nature and used in compliance with the Driver Privacy Protection Act.
Under no circumstances can the Direct Marketing program or materials reference any specific vehicle information or knowledge of direct ownership.

List usage must be pre-approved by providing a sample mail piece and the “Usage Agreement” executed prior to the release of the data files.

DataProducts USA, Where America goes for mailing lists.

Where America goes for SERVICE. Where America goes for EXPERIENCE. Where America goes for DATA.